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  • New Government, New Targets

    As we wait to see what shape the new NHS will take in the forthcoming reform bill today, Andrew Lansley has just addressed the BMA's Annual Representatives Meeting in Brighton. A full transcript can be read at http://www.bma.org.uk/whats_on/annual_representative_meeting/chairmens_speeches/lansleyarmspeech.jsp but here are the ...
    Posted to Pitch-side analysis (Weblog) by Neil Flash on 07-01-2010

  • Wake up and smell the coffee

    Using the unrivaled power of Google, it seems that the phrase 'Wake up and smell the coffee' was originally conceived by Nescafé in the 80s as an advertising slogan for their coffee brand. The principle behind this being, that the smell of a pot of Nescafé was so good it could wake you up in the morning. Well, 30 years on and it seems as ...
    Posted to Pitch-side analysis (Weblog) by Neil Flash on 06-04-2010

  • How to save 730m a year

    OK, it is not going to make a massive dent in today's 'lower than forecast' national debt of £156bn, but how about those in the NHS responsible for the 406 'Serious Untoward Incidents' recorded last year realised they were costing the nation about £2m a day in compensation?  We are all faced with cuts and savings so how ...
    Posted to Pitch-side analysis (Weblog) by Neil Flash on 05-24-2010

  • Asda: Saving You Money Every Day

    Perhaps Asda should add the word 'lives' to their corporate their corporate strap line after announcing on Friday that it planned to sell all currently approved cancer treatments on a 'not for profit' basis? In a move the company is calling a 'world's first', Asda believes this move has the potential to save thousands ...
    Posted to Pitch-side analysis (Weblog) by Neil Flash on 05-24-2010

  • Can you become addicted to news?

    Sorry I have been away for so long.  A short, eight day family trip to Mallorca turned into a 16 day marathon of a break by the time I returned home.  I had planned to blog whilst I was 'trapped [on a beach]' but navigating the PRWeek blog control panel using a Spanish language computer got the better of me. Anyway, whilst ...
    Posted to Pitch-side analysis (Weblog) by Neil Flash on 04-27-2010

  • These are just the facts...

    According to a new survey conducted by Lloyd's Pharmacy, men are twice as likely to be promiscuous as women. Reports in the Express, Telegraph and Metro all infer that men are "...putting themselves and their partners at risk of diseases with 13 per cent admitting they have had unprotected sex with more than one partner in the past ...
    Posted to Pitch-side analysis (Weblog) by Neil Flash on 04-06-2010

  • "After hours of fierce argument and debate..."

    ...the US healthcare reform bill was finally passed last night by The House of Representatives. Barack Obama campaigned with it as a cornerstone to his election manifesto and, 14 months later, it will become a reality.  Considered a dead bill in January because of an overwhelming level of opposition, some elements will be expedited and will ...
    Posted to Pitch-side analysis (Weblog) by Neil Flash on 03-22-2010

  • Trust Us...

    Really?  Having looked at the evidence I am sure you can understand why I won't. What I am referring to here is the results of the Quality Care Commission (QCC) report due to be exposed on tonight's Panorama entitled: "Trust Us, We're an NHS Hospital" (BBC One at 20:30).   Each year, hospitals are asked to ...
    Posted to Pitch-side analysis (Weblog) by Neil Flash on 03-08-2010

  • RE: Clients make agencies 'jump through hoops' finds PRCA survey

    Really interesting article. The Healthcare Communications Association recently published a report \(available at http://publications.hca-uk.org/HCA-5-Year-Benchmarking-Survey-2010) looking at trends in healthcare comms over the last 5 years. Part of this report addressed procurement and new business. Rises in the number of agencies ...
    Posted to Comments on Articles (Forum) by Neil Flash on 03-05-2010

  • Who do we believe?

    I read this morning on a number of online outlets (over 200 now) that - according to the House of Commons Science and Technology Committee anyway - homeopathy is a waste of NHS money.  A similar sentiment was voiced at the end of last summer by the World Health Organisation (http://news.bbc.co.uk/1/hi/health/8211925.stm).  Surely the ...
    Posted to Pitch-side analysis (Weblog) by Neil Flash on 02-22-2010
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