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Neil Flash of Tonic Life Communications blogs on health-related topics for PR Week

Time to embrace science   

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As with much in modern life, the pace of scientific research has risen markedly over the last 20 years.  Our paper, magazines and online news outlets are filled on a daily basis with new study findings.  Today it is 'Can we use cannabis to treat alcoholism?' and 'Are grey hairs genetic or stress-induced?'.  With the exception of the major clinical studies (which clearly have a significant impact clinical practice or patient outcomes), most of what is published is merely informative and does little to change how we view things.

Today, however, we are given a real treat and a true reminder of how far the human race has come in the last three centuries...

To mark the Royal Society's (the UK's national academy of science) 350th anniversary, 60 of the most famous and influential papers (from the 60,000 published) have been catalogued in a searchable online tool (http://trailblazing.royalsociety.org/).  To pick a few of my favourites: The first animal-to-animal blood transfusion was highlighted in a 1666 paper; the first electric battery was brought to our attention in 1800 and the development of penicillin written-up in 1940.

Let me know what stands out for you?

Published Dec 01 2009, 06:26 PM by Neil Flash

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Gemma O'Reilly, December 1, 2009

The paper looking at how fingerprints are unique stood out for me. Or the discovery of the structure of DNA

 
 
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Pitch-side analysis

Neil Flash of Tonic Life Communications blogs on health-related topics for PR Week

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Neil Flash

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Member since: 05-07-2009

Last login: 02-05-2010

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