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Kittens, babies, sunsets or flowers? Life online

Ged Carroll of Ruder Finn blogs on online curios, direct-to-audience comms and technology for PR Week

Changing role of a journalist online   

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I got to see Chris Anderson speak about his book Free today. If you want to learn more about the book I can recommend Stephen Waddington's post about the event. One thing that I wanted to highlight here was a strand of a debate about what the changing role of a journalist was in the face of a bloggified world. Anderson described the role of the journalist in the future as encouraging citizens who may be blogging purely for the currency of kudos, still writing about certain areas and educating other contributors about how to write. In essence it was journalist as content coach or blogger wrangler depending how you want to look at it. US blog site Engadget have launched a crowdsourced venture that seems into this blogger wrangler model called Gdgt so maybe there is something to it. 

Published Jul 02 2009, 07:59 PM by Ged Carroll
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Paul Armstrong, July 3, 2009

Sad I missed this - will certainly be an interesting next few months as journalism continues to morph into a brand new beast.

 
 
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Kittens, babies, sunsets or flowers? Life online

Ged Carroll of Ruder Finn blogs on online curios, direct-to-audience comms and technology for PR Week

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Ged Carroll

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Kittens, babies, sunsets or flowers? Life online

Member since: 05-06-2009

Last login: 03-15-2010

Total Posts: 155

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