Blogs
Paul Armstrong, Kindred's Director of Social Media (http://www.kindredagency.com), on how to drink from the ever-changing social media / digital communication firehose. Paul has previous worked for MySpace Corporate Communications in Los Angeles and has devised digital strategies for Sony, Activision, Yahoo! properties amongst others.
3 Things The Chris Brown Wedding Video Has Taught Us
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1) Simplicity = sales.
- Two buttons on unobtrusive YouTube overlay = simple execution = WIN.
2) There are viral videos and then there there are career-saving life raft viral videos.
- Is this the first career SAVED by viral video?
3) Weddings trump assault apology videos.
- 5:1 in fact - I'm not sure if this is amazingly interesting, insight-laden or incredibly saddening.
[Nielsen]
@munkyfonkey / @themediaisdying /
Kindred